Company of One, Why Staying Small Is the Next Big Thing for Business by Paul Jarvis Recommendation Most companies want to get bigger and earn more. They hire more people, set up big offices and seek more buyers. A “company of one” stays small on purpose. In his...
Traction, A Startup Guide to Getting Customers by Gabriel Weinberg and Justin Mares Recommendation Entrepreneurs Gabriel Weinberg and Justin Mares interviewed 40 successful business founders to learn their promotion and advertising tips and to share them with you....
Undaunted, Overcoming Doubts and Doubters by Kara Goldin Recommendation Kara Goldin, founder and former CEO of Hint, Inc., created the United States’ top brand of unsweetened flavored water. When she wanted to lose weight, she replaced her diet soda with...
Creative Directions, Mastering the Transition from Talent to Leader by Jason Sperling Recommendation In this crisp, engaging guide, Facebook Reality Labs creative director Jason Sperling walks creative workers through the fraught transition into management. He advises...
Irrational Kindness, The Crazy Pursuit of an Extraordinary Life by Kevin Williams Recommendation Chick-fil-A restaurants offer crispy chicken favorites, but their culture is based on more than the food menu. Decades ago, the chain’s late founder Truett Cathy...
Body Language in Business, Decoding the Signals By Adrian Furnham and Evgeniya Petrova Recommendation Body language and other forms of nonverbal behavior are the subtext of all communication. Becoming fluent as a receiver and a sender is a necessary business skill....
